When you’re living in a place with a small kitchen, the more counter space the better.
There’s only so many things you can fit in the cupboards and maybe you don’t want to attach anything permanent to them but there’s certain things you need on hand at all times in the kitchen… you guessed it, paper towels.
When the refrigerator is close to everything else, why not use that space for more. Using the power of magnets and a couple well designed holding arms, the paper towel roll can now live on the fridge, freeing up more of that valuable counter space.